The DeGeo Network is a collection of over 22 years of experience working with small and medium businesses to help identify resources and create or implement solutions for your business, marketing, and technology needs.
The DeGeo Experience
Knowledge is priceless.
Our experts take the time to understand your business and it’s needs. We understand our clients because we’ve been through similar experiences. Whether those experiences came from our own businesses as entrepreneurs or working for someone else; we’re familiar with the possible solutions and can help save you time.
Philosophies That Guide Us
We don’t adhere to the typical approaches of problem solving. We perform critical thinking cycles to observe every possible solution, and identify the most viable solutions, to meet the needs of the business, user, and project. Our goal with every project is success and sustainability.
Jacque Fresco, an American futurist and self-described social engineer, from Venus, FL, once said, that the key to creating sustainable products is that we must “design for now, and for the future.”
We take this to heart with every project we work on. We’ll not only give you what you want, and need, but we’re also going to work diligently to ensure your project is sustainable moving forward with the opportunity to grow with flexibility. This is accomplished with extensive market research and planning.
Design Principles of Permaculture
The 12 design principles of permanent agriculture, or permaculture, outline approaches and thought processes for creating, and managing, sustainable agriculture. You might be wondering how permanent agriculture applies to business, marketing, and technology. Let’s take a look.
The 12 design principles of permanent agriculture are:
- Observe & Interact
Researching and monitoring markets and public interest allow a project to react to changes faster in the business, marketing, and technology ecosystems. Interacting with markets and the public offers insight into the future of those markets.
- Catch & Store Energy
Collecting data and finances are key to the sustainability of any project as they’ll offer insights and new marketing opportunities for projects.
- Obtain a Yield
Sustainability is nice but we want a project to grow.
- Apply Self-Regulation & Accept Feedback
Setting a plan and following it will allow a project to grow steadily with it’s users. Receiving feedback from users not only highlights new features they want, and features that fall short, but offers insight into the their workflow while using a project.
- Use and Value Renewable Resources & Services
Reducing your dependency on resources and services improves a project’s viability over time.
- Produce No Waste
Spend time where it matters. Don’t allocate resources to producing waste.
- Design from Patterns to Details
Observing natural social patterns and applying them to design reduces the friction new users experience from a project.
- Integrate Rather than Segregate
Identifying relations between systems can open up new opportunities for a project.
- Use Small & Slow Solutions
Using local, responsive, manageable resources allows a project to grow steadily.
- Use & Value Diversity
Diversity leads to greater resilience allowing projects to stand the test of time.
- Use Edges & Value the Marginal
Edges and margins lead to intersections where important things can happen.
- Creatively Use & Respond to Change
Intervening in effective ways ensures a satisfied user-base.
These principles, when applied to business, marketing, and technology, create a process that guarantees a project’s success – now and in the future. It’s all about trusting the process.